Green packaging from consumer and business perspectives
Fecha
2021Disciplina/s
Administración y Dirección de EmpresasMateria/s
Green packagingSustainable packaging
Eco-friendly packaging
Consumer behaviour
Business
Waste management
Circular economy
Supply chain
Green marketing
Green logistics
Resumen
Sustainable development is a global objective that aims to address the societal challenge of
climate action, the environment, resource efficiency, and raw materials. In this sense, an important strategy is the promotion of green packaging, that is, the use of sustainable materials and designs for the packaging of goods. In recent years, many research works have been published in the specialised area covering the different perspectives and dimensions of green packaging. However, to our knowledge, no previous investigations have analysed the research activity on green packaging from business and consumer perspectives. The present study intends to fill this gap by analysing all of the publications found in the Scopus database with the help of visual analytic tools, including word
clouds and Gephi network visualization software. More specifically, our study analyses the impact of green packaging from business and consumer viewpoints, including some specific issues such as the design and ...